Enlaces

Blogs de Marketing es importante conocer de ellos ya que han evolucionado hasta convertirse en referencias de obligada lectura. Publicaciones que descubren las innovaciones, tendencias y los nuevos conceptos del Marketing que a su vez, se convierten en comunicadores y medio de difusión de las campañas de publicidad más innovadoras y creativas.

Tips de Negocios: es interesante conocer varias opiniones y articulos que se pueden llevar a cabo en una empresa, y tomarlos como tips para poder gerenciar.

http://www.businessknowledgesource.com/

                                  

Biografia Andres Eloy Blanco

1. ¿Cual es la idea general del texto?

- Biografia de Andres Eloy Blanco.

2. ¿Que palabras se repiten?

- Cumana, He, Was, Hes.

3. ¿Que palabras se parecen en español?

- festival, lenguaje, studiad, secondary, central, university.

4. ¿Cuales palabras en negrita, el titulo, subtitulo o graficos, que te ayudan a entender el texto?

- about Andres Eloy Blanco.

5. ¿ De que trata el Texto? lee el primer parrafo y el ultimo o la ultimas ideas del ultimo parrafo.

- Biografia de Andres Eloy Blanco, habla de sus estudios, su carrera.

6. ¿Cuando nacio Andres Eloy Blanco?.

- En  agosto 1899 en cumana.

7. ¿ Donde estudio?

- estudio en Cumana y completo estudios en Caracas se graduo en la universidad central.

8. ¿ Cual fue su carrera?

- Doctor y Ciencias Politicas y Social.

http://www.merriam-webster.com/

Marcadores de Tiempo

Peter Ferdinand Drucker (November 19, 1909 – November 11, 2005) was a writer, management consultant, and self-described “social ecologist.” His books and scholarly and popular articles explored how humans are organized across the business, government and the nonprofit sectors of society. His writings have predicted many of the major developments of the late twentieth century, including privatization and decentralization; the rise of Japan to economic world power; the decisive importance of marketing; and the emergence of the information society with its necessity of lifelong learning. In 1959, Drucker coined the term “knowledge worker" and later in his life considered knowledge work productivity to be the next frontier of management.

Marcadores de Tiempo:

November 19, 1909 – November 11, 2005

late twentieth century

1959

later

nex

Enlace de la clase

http://doris3mesp.blogspot.com/

UNIDAD IV parte a

Leadership and Organizational Behavior

Organizational Behavior (OB) is the study and application of knowledge about how people, individuals, and groups act in organizations. It does this by taking a system approach. That is, it interprets people-organization relationships in terms of the whole person, whole group, whole organization, and whole social system. Its purpose is to build better relationships by achieving human objectives, organizational objectives, and social objectives.

As you can see from the definition above, organizational behavior encompasses a wide range of topics, such as human behavior, change, leadership, teams, etc. Since many of these topics are covered elsewhere in the leadership guide, this paper will focus on a few parts of OB: elements, models, social systems, OD, work life, action learning, and change.

Organizational Behavior: is the study and application of knowledge about how people, individuals, and groups act in organizations.

Marcador de Discurso: is  

Unidad III

Organization Development

Organization Development (OD) is the systematic application of behavioral science knowledge at various levels, such as group, inter-group, organization, etc., to bring about planned change (Newstrom, Davis, 1993). Its objectives is a higher quality of work-life, productivity, adaptability, and effectiveness. It accomplishes this by changing attitudes, behaviors, values, strategies, procedures, and structures so that the organization can adapt to competitive actions, technological advances, and the fast pace of change within the environment.

There are seven characteristics of OD (Newstrom, Davis, 1993):

1. 
   
   Humanistic Values: Positive beliefs about the potential of employees (McGregor's Theory Y).
2. 
   
   Systems Orientation: All parts of the organization, to include structure, technology, and people, must work together.
3. 
   
   Experiential Learning: The learners' experiences in the training environment should be the kind of human problems they encounter at work. The training should NOT be all theory and lecture.
4. 
   
   Problem Solving: Problems are identified, data is gathered, corrective action is taken, progress is assessed, and adjustments in the problem solving process are made as needed. This process is known as Action Research.
5. 
   
   Contingency Orientation: Actions are selected and adapted to fit the need.
6. 
   
   Change Agent: Stimulate, facilitate, and coordinate change.
7. 
   
   Levels of Interventions: Problems can occur at one or more level in the organization so the strategy will require one or more interventions.

Tecnicas de Lectura.

1.    De acuerdo al título y la imagen, ¿cuál cree usted que es el tópico que está a punto de leer?

Desarrollo empresarial.

2.    ¿Cuál es la idea general del texto?

Habla acerca del desarrollo organizacional, de su comportamiento en los distintos niveles y de las 7 técnicas del desarrollo organizacional.

3.    ¿Qué palabras se repiten?

Desarrollo organizacional, grupo, tecnología, problemas, nivel.

4.    ¿Qué palabras se parecen al español?

Group, Organization, Systematic, application.

5.    ¿Cuáles son las palabras en negrita, el titulo, subtitulo o gráficos que te ayudan a entender el texto?.

Titulo: desarrollo organizacional,  

6.    ¿De qué trata el texto? Lee el primer párrafo y el último o la ultimas ideas del último párrafo.

El texto define lo que dignifica el desarrollo organizacional, y de su objetivo en la organización, y por ultimo define las 7 características del desarrollo organizacional.